{"id":45512,"date":"2026-01-15T10:55:10","date_gmt":"2026-01-15T10:55:10","guid":{"rendered":"https:\/\/astrak.agency\/?page_id=45512"},"modified":"2026-09-02T05:59:42","modified_gmt":"2026-09-02T05:59:42","slug":"use-case-unistrength","status":"publish","type":"page","link":"https:\/\/astrak.agency\/en\/use-case-unistrength\/","title":{"rendered":"Unistrength: 8x organic traffic in 18 months"},"content":{"rendered":"<style>\n@import url('https:\/\/fonts.googleapis.com\/css2?family=Outfit:wght@600;700;800&family=Poppins:wght@400;500;600&display=swap');\n\n#astrakuc-root{\n  --astrakuc-night:#0F0F3D;\n  --astrakuc-sun:#FFEF5E;\n  --astrakuc-cyan:#5AE7DE;\n  --astrakuc-soft:#EAFBFF;\n  --astrakuc-white:#FFFFFF;\n  --astrakuc-radius:22px;\n  --astrakuc-shadow:0 18px 50px rgba(15,15,61,.12);\n  font-family:'Poppins',-apple-system,BlinkMacSystemFont,sans-serif;\n  color:var(--astrakuc-night);line-height:1.65;font-weight:500;font-size:17px;\n  max-width:1180px;margin:0 auto;padding:0 20px;box-sizing:border-box;\n}\n#astrakuc-root *{box-sizing:border-box;}\n#astrakuc-root .astrakuc-topspacer{height:60px;}\n#astrakuc-root h1,#astrakuc-root h2,#astrakuc-root h3,#astrakuc-root h4{\n  font-family:'Outfit',sans-serif;font-weight:800;line-height:1.12;color:var(--astrakuc-night);margin:0 0 18px;\n}\n#astrakuc-root h1{font-size:clamp(28px,4.4vw,46px);letter-spacing:-.5px;}\n#astrakuc-root h2{font-size:clamp(26px,3.6vw,38px);letter-spacing:-.4px;}\n#astrakuc-root h3{font-size:clamp(23px,3vw,32px);}\n#astrakuc-root h4{font-size:20px;}\n#astrakuc-root p{margin:0 0 18px;}\n#astrakuc-root .astrakuc-hl{color:var(--astrakuc-cyan);}\n#astrakuc-root .astrakuc-mark{background:var(--astrakuc-sun);padding:1px 8px;border-radius:6px;color:var(--astrakuc-night);}\n#astrakuc-root .astrakuc-flag{white-space:nowrap;}\n\n\/* Lien editorial : en fin de phrase, souligne jaune, jamais coupe *\/\n#astrakuc-root .astrakuc-link{\n  font-family:'Outfit',sans-serif;font-weight:700;white-space:nowrap;\n  color:var(--astrakuc-night);text-decoration:none;\n  border-bottom:3px solid var(--astrakuc-sun);padding-bottom:1px;\n  box-decoration-break:clone;-webkit-box-decoration-break:clone;\n  transition:background-color .2s ease;\n}\n#astrakuc-root .astrakuc-link:hover,#astrakuc-root .astrakuc-link:focus-visible{background:var(--astrakuc-sun);}\n#astrakuc-root .astrakuc-global .astrakuc-link,#astrakuc-root .astrakuc-expert .astrakuc-link{color:var(--astrakuc-white);border-bottom-color:var(--astrakuc-cyan);}\n#astrakuc-root .astrakuc-global .astrakuc-link:hover,#astrakuc-root .astrakuc-expert .astrakuc-link:hover{background:transparent;color:var(--astrakuc-cyan);}\n\n\/* Sur les surfaces sombres, tout lien reprend le cyan : sans ca il herite du bleu du theme et devient illisible *\/\n#astrakuc-root .astrakuc-hero a:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-global a:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-geo a:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-expert a:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-cta a:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-tl-dot a{color:var(--astrakuc-cyan);}\n#astrakuc-root .astrakuc-hero a:hover:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-global a:hover:not(.astrakuc-btn):not(.astrakuc-site-tag),\n#astrakuc-root .astrakuc-geo a:hover:not(.astrakuc-btn):not(.astrakuc-site-tag){color:var(--astrakuc-white);}\n\n\/* Badge *\/\n#astrakuc-root .astrakuc-badge{\n  display:inline-block;background:var(--astrakuc-cyan);color:var(--astrakuc-night);\n  font-family:'Outfit',sans-serif;font-weight:700;font-size:13px;letter-spacing:.4px;\n  text-transform:uppercase;padding:8px 16px;border-radius:999px;margin-bottom:22px;\n}\n\n\/* HERO *\/\n#astrakuc-root .astrakuc-hero{\n  background:var(--astrakuc-night);border-radius:28px;padding:clamp(34px,5vw,64px);\n  color:var(--astrakuc-white);position:relative;overflow:hidden;\n}\n#astrakuc-root .astrakuc-hero::after{\n  content:\"\";position:absolute;right:-60px;top:-60px;width:280px;height:280px;\n  background:radial-gradient(circle,rgba(90,231,222,.28),transparent 70%);\n}\n#astrakuc-root .astrakuc-hero h1,#astrakuc-root .astrakuc-hero h2{color:var(--astrakuc-white);max-width:850px;position:relative;z-index:2;}\n#astrakuc-root .astrakuc-hero .astrakuc-badge{background:var(--astrakuc-sun);position:relative;z-index:2;}\n#astrakuc-root .astrakuc-hero p{color:#c8c9e6;max-width:720px;font-size:18px;position:relative;z-index:2;}\n#astrakuc-root .astrakuc-hero-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:40px;position:relative;z-index:2;}\n#astrakuc-root .astrakuc-hero-stats.astrakuc-c3{grid-template-columns:repeat(3,1fr);}\n#astrakuc-root .astrakuc-hstat{background:rgba(255,255,255,.05);border:1px solid rgba(90,231,222,.22);border-radius:16px;padding:22px 18px;}\n#astrakuc-root .astrakuc-hstat .astrakuc-num{font-family:'Outfit',sans-serif;font-weight:800;font-size:clamp(28px,3.6vw,40px);color:var(--astrakuc-sun);line-height:1;display:block;}\n#astrakuc-root .astrakuc-hstat .astrakuc-lab{font-size:13.5px;color:#c8c9e6;margin-top:8px;display:block;line-height:1.4;}\n\n\/* Sections *\/\n#astrakuc-root .astrakuc-section{margin:72px 0;}\n#astrakuc-root .astrakuc-lead{font-size:19px;color:#3a3a5c;max-width:780px;}\n\n\/* Contexte + carte client *\/\n#astrakuc-root .astrakuc-context{background:var(--astrakuc-soft);border-radius:var(--astrakuc-radius);padding:clamp(28px,4vw,48px);}\n#astrakuc-root .astrakuc-ctx-grid{display:grid;grid-template-columns:1fr 1.35fr;gap:34px;align-items:start;}\n#astrakuc-root .astrakuc-client{order:1;}\n#astrakuc-root .astrakuc-ctx-txt{order:2;}\n#astrakuc-root .astrakuc-ctx-txt p:last-of-type{margin-bottom:0;}\n#astrakuc-root .astrakuc-client{background:var(--astrakuc-white);border:1px solid #dbeef4;border-radius:16px;padding:28px;}\n#astrakuc-root .astrakuc-client h4{margin-bottom:4px;}\n#astrakuc-root .astrakuc-client .astrakuc-client-desc{font-size:15px;color:#4a4a68;margin:0 0 16px;}\n#astrakuc-root .astrakuc-tags{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:18px;}\n#astrakuc-root .astrakuc-site-tag{\n  font-family:'Outfit',sans-serif;font-weight:700;font-size:12px;letter-spacing:.3px;\n  background:var(--astrakuc-soft);color:var(--astrakuc-night);padding:6px 13px;border-radius:999px;\n  border:1px solid #d2eef4;text-decoration:none;display:inline-flex;align-items:center;gap:6px;\n  transition:background-color .2s ease,border-color .2s ease;\n}\n#astrakuc-root a.astrakuc-site-tag span{color:#4a6b78;font-weight:700;}\n#astrakuc-root a.astrakuc-site-tag:hover,#astrakuc-root a.astrakuc-site-tag:focus-visible{background:var(--astrakuc-sun);border-color:var(--astrakuc-sun);}\n#astrakuc-root a.astrakuc-site-tag:hover span{color:var(--astrakuc-night);}\n#astrakuc-root .astrakuc-shot{margin:0 0 18px;border-radius:14px;overflow:hidden;border:1px solid #dbeef4;line-height:0;background:var(--astrakuc-soft);}\n#astrakuc-root .astrakuc-shot img{width:100%;height:auto;display:block;}\n#astrakuc-root .astrakuc-since{display:inline-flex;align-items:center;gap:8px;font-size:13.5px;color:#6e6e88;background:var(--astrakuc-soft);padding:7px 14px;border-radius:999px;margin-top:4px;}\n#astrakuc-root .astrakuc-since svg{flex-shrink:0;}\n\n\/* Grille de problemes *\/\n#astrakuc-root .astrakuc-prob{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:28px;}\n#astrakuc-root .astrakuc-prob.astrakuc-c2{grid-template-columns:repeat(2,1fr);}\n#astrakuc-root .astrakuc-prob.astrakuc-c4{grid-template-columns:repeat(4,1fr);}\n#astrakuc-root .astrakuc-prob-item{background:var(--astrakuc-white);border-radius:16px;padding:24px;border:1px solid #dbeef4;}\n#astrakuc-root .astrakuc-prob-item .astrakuc-ico{font-size:26px;display:block;margin-bottom:10px;line-height:1;}\n#astrakuc-root .astrakuc-prob-item h4{margin-bottom:8px;font-size:19px;}\n#astrakuc-root .astrakuc-prob-item p{font-size:15px;color:#4a4a68;margin:0;}\n\n\/* Piliers \/ actions *\/\n#astrakuc-root .astrakuc-pillars{display:grid;grid-template-columns:repeat(2,1fr);gap:22px;margin-top:32px;}\n#astrakuc-root .astrakuc-pillars.astrakuc-c3{grid-template-columns:repeat(3,1fr);}\n#astrakuc-root .astrakuc-pillar{\n  background:var(--astrakuc-white);border:1px solid #e7e7f2;border-radius:var(--astrakuc-radius);\n  padding:30px;box-shadow:var(--astrakuc-shadow);transition:transform .35s ease,box-shadow .35s ease;\n}\n#astrakuc-root .astrakuc-pillar:hover{transform:translateY(-5px);box-shadow:0 24px 60px rgba(15,15,61,.18);}\n#astrakuc-root .astrakuc-pnum,#astrakuc-root .astrakuc-picon{\n  font-family:'Outfit',sans-serif;font-weight:800;font-size:15px;color:var(--astrakuc-night);\n  background:var(--astrakuc-sun);width:42px;height:42px;border-radius:12px;\n  display:flex;align-items:center;justify-content:center;margin-bottom:16px;flex-shrink:0;\n}\n#astrakuc-root .astrakuc-picon svg{width:22px;height:22px;stroke:var(--astrakuc-night);fill:none;stroke-width:2;}\n#astrakuc-root .astrakuc-picon.astrakuc-emoji{font-size:22px;}\n#astrakuc-root .astrakuc-pillar h4{font-size:21px;}\n#astrakuc-root .astrakuc-pillar p{font-size:15.5px;color:#4a4a68;margin:0;}\n#astrakuc-root .astrakuc-pillar ul{margin:0;padding-left:20px;font-size:15.5px;color:#4a4a68;}\n#astrakuc-root .astrakuc-pillar li{margin-bottom:7px;}\n\n\/* Graphique *\/\n#astrakuc-root .astrakuc-graph{background:var(--astrakuc-white);border:1px solid #e7e7f2;border-radius:var(--astrakuc-radius);padding:clamp(20px,3vw,30px);box-shadow:var(--astrakuc-shadow);margin-top:30px;}\n#astrakuc-root .astrakuc-graph img,#astrakuc-root .astrakuc-gsc-shot{width:100%;height:auto;border-radius:14px;border:1px solid #e1e1ee;display:block;}\n#astrakuc-root .astrakuc-caption{text-align:center;font-size:13px;color:#6e6e88;margin:16px 0 0;font-style:italic;}\n#astrakuc-root .astrakuc-legend{display:flex;flex-wrap:wrap;gap:26px;margin-top:22px;}\n#astrakuc-root .astrakuc-legend-item{display:flex;align-items:center;gap:10px;font-size:15px;color:#4a4a68;}\n#astrakuc-root .astrakuc-dot{width:12px;height:12px;border-radius:50%;flex-shrink:0;}\n#astrakuc-root .astrakuc-dot.astrakuc-start{background:#c8c9e6;}\n#astrakuc-root .astrakuc-dot.astrakuc-end{background:var(--astrakuc-cyan);}\n\n\/* Resultats sur fond navy *\/\n#astrakuc-root .astrakuc-global{background:var(--astrakuc-night);border-radius:28px;padding:clamp(30px,4vw,52px);color:var(--astrakuc-white);}\n#astrakuc-root .astrakuc-global h3{color:var(--astrakuc-white);}\n#astrakuc-root .astrakuc-global p{color:#c8c9e6;max-width:760px;}\n#astrakuc-root .astrakuc-global-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:30px;}\n#astrakuc-root .astrakuc-global-grid.astrakuc-c4{grid-template-columns:repeat(4,1fr);}\n#astrakuc-root .astrakuc-global-grid.astrakuc-c2{grid-template-columns:repeat(2,1fr);}\n#astrakuc-root .astrakuc-gcard{background:rgba(255,255,255,.05);border:1px solid rgba(90,231,222,.22);border-radius:16px;padding:26px;}\n#astrakuc-root .astrakuc-gcard .astrakuc-big{font-family:'Outfit',sans-serif;font-weight:800;font-size:clamp(30px,4vw,44px);color:var(--astrakuc-cyan);line-height:1;}\n#astrakuc-root .astrakuc-gcard .astrakuc-sub{font-size:14.5px;color:var(--astrakuc-white);margin-top:10px;font-weight:600;}\n#astrakuc-root .astrakuc-gcard .astrakuc-note{font-size:13px;color:#9a9ab8;margin-top:5px;}\n#astrakuc-root .astrakuc-gcard.astrakuc-sun .astrakuc-big{color:var(--astrakuc-sun);}\n\n\/* Cartes site (reseau multi-sites) *\/\n#astrakuc-root .astrakuc-sites{display:grid;grid-template-columns:1fr;gap:26px;margin-top:34px;}\n#astrakuc-root .astrakuc-site{border:1px solid #e7e7f2;border-radius:var(--astrakuc-radius);overflow:hidden;background:var(--astrakuc-white);box-shadow:var(--astrakuc-shadow);}\n#astrakuc-root .astrakuc-site-body{padding:30px clamp(24px,3vw,40px);}\n#astrakuc-root .astrakuc-site-body h4{font-size:23px;margin-bottom:4px;display:flex;align-items:center;gap:12px;flex-wrap:wrap;}\n#astrakuc-root .astrakuc-site-niche{font-size:14px;color:#6e6e88;margin-bottom:20px;}\n#astrakuc-root .astrakuc-kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-bottom:22px;}\n#astrakuc-root .astrakuc-kpi{background:var(--astrakuc-soft);border-radius:14px;padding:18px 14px;text-align:center;}\n#astrakuc-root .astrakuc-kpi .astrakuc-k-now{font-family:'Outfit',sans-serif;font-weight:800;font-size:27px;color:var(--astrakuc-night);line-height:1;}\n#astrakuc-root .astrakuc-kpi .astrakuc-k-lab{font-size:12px;color:#6e6e88;margin:6px 0 4px;text-transform:uppercase;letter-spacing:.3px;}\n#astrakuc-root .astrakuc-kpi .astrakuc-k-old{font-size:12.5px;color:#6e6e88;}\n#astrakuc-root .astrakuc-kpi .astrakuc-k-up{color:#06775b;font-weight:600;}\n#astrakuc-root .astrakuc-gsc-shot{margin:8px 0 22px;}\n#astrakuc-root .astrakuc-site-link{display:inline-flex;align-items:center;gap:8px;font-family:'Outfit',sans-serif;font-weight:700;font-size:15px;color:var(--astrakuc-night);text-decoration:none;border-bottom:3px solid var(--astrakuc-sun);padding-bottom:2px;}\n\n\/* Chronologie *\/\n#astrakuc-root .astrakuc-tl{max-width:820px;margin:34px auto 0;}\n#astrakuc-root .astrakuc-tl-step{display:flex;gap:22px;align-items:flex-start;margin-bottom:20px;}\n#astrakuc-root .astrakuc-tl-dot{width:52px;min-width:52px;height:52px;border-radius:14px;background:var(--astrakuc-night);color:var(--astrakuc-sun);display:flex;align-items:center;justify-content:center;font-family:'Outfit',sans-serif;font-weight:800;font-size:14px;text-align:center;line-height:1.1;padding:6px;}\n#astrakuc-root .astrakuc-tl-body{background:var(--astrakuc-white);border:1px solid #e7e7f2;border-radius:16px;padding:22px 24px;flex:1;box-shadow:0 8px 26px rgba(15,15,61,.06);}\n#astrakuc-root .astrakuc-tl-body h4{font-size:18px;margin-bottom:8px;}\n#astrakuc-root .astrakuc-tl-body p{font-size:15px;color:#4a4a68;margin:0;}\n#astrakuc-root .astrakuc-tl-metric{display:inline-block;background:var(--astrakuc-soft);color:var(--astrakuc-night);padding:4px 12px;border-radius:8px;font-size:13px;font-weight:600;margin-top:12px;}\n\n\/* Expert \/ citation sur fond navy *\/\n#astrakuc-root .astrakuc-expert{display:flex;align-items:center;gap:22px;background:var(--astrakuc-night);border-radius:var(--astrakuc-radius);padding:26px 30px;margin-top:32px;color:var(--astrakuc-white);flex-wrap:wrap;}\n#astrakuc-root .astrakuc-expert img{width:84px;height:84px;border-radius:18px;object-fit:cover;border:3px solid var(--astrakuc-sun);flex-shrink:0;}\n#astrakuc-root .astrakuc-expert .astrakuc-exp-txt{flex:1;min-width:240px;}\n#astrakuc-root .astrakuc-expert h4{color:var(--astrakuc-white);margin-bottom:4px;}\n#astrakuc-root .astrakuc-expert span.astrakuc-role{color:var(--astrakuc-cyan);font-weight:600;font-size:14px;display:block;margin-bottom:8px;}\n#astrakuc-root .astrakuc-expert p{color:#c8c9e6;font-size:15px;margin:0;}\n\n\/* Bloc doux : temoignage, saisonnalite *\/\n#astrakuc-root .astrakuc-season{background:var(--astrakuc-soft);border-radius:var(--astrakuc-radius);padding:clamp(28px,4vw,48px);}\n#astrakuc-root .astrakuc-quote{border-left:4px solid var(--astrakuc-cyan);padding-left:22px;font-size:18px;color:#3a3a5c;margin-top:20px;}\n#astrakuc-root .astrakuc-quote + .astrakuc-quote{margin-top:26px;}\n#astrakuc-root .astrakuc-quote-who{display:block;margin-top:14px;font-family:'Outfit',sans-serif;font-weight:700;font-size:15px;color:var(--astrakuc-night);}\n\n\/* CTA *\/\n#astrakuc-root .astrakuc-cta{background:linear-gradient(135deg,var(--astrakuc-night),#1c1c5e);border-radius:28px;padding:clamp(36px,5vw,60px);text-align:center;color:var(--astrakuc-white);position:relative;overflow:hidden;}\n#astrakuc-root .astrakuc-cta::before{content:\"\";position:absolute;left:-40px;bottom:-40px;width:220px;height:220px;background:radial-gradient(circle,rgba(255,239,94,.22),transparent 70%);}\n#astrakuc-root .astrakuc-cta h3{color:var(--astrakuc-white);max-width:680px;margin:0 auto 14px;position:relative;z-index:2;}\n#astrakuc-root .astrakuc-cta p{color:#c8c9e6;max-width:560px;margin:0 auto 28px;position:relative;z-index:2;}\n#astrakuc-root .astrakuc-btn{display:inline-flex;align-items:center;gap:10px;background:var(--astrakuc-sun);color:var(--astrakuc-night);font-family:'Outfit',sans-serif;font-weight:800;font-size:17px;text-decoration:none;padding:18px 38px;border-radius:14px;position:relative;z-index:2;transition:transform .25s ease,box-shadow .25s ease;}\n#astrakuc-root .astrakuc-btn:hover{transform:translateY(-3px);box-shadow:0 16px 36px rgba(255,239,94,.4);}\n#astrakuc-root .astrakuc-btn svg{width:20px;height:20px;stroke:currentColor;fill:none;stroke-width:2.5;}\n\n\/* Bloc auteur *\/\n#astrakuc-root .astrakuc-author{display:flex;gap:24px;align-items:flex-start;background:var(--astrakuc-white);border:1px solid #e7e7f2;border-radius:var(--astrakuc-radius);padding:30px;margin-top:50px;box-shadow:var(--astrakuc-shadow);flex-wrap:wrap;}\n#astrakuc-root .astrakuc-author img{width:96px;height:96px;border-radius:20px;object-fit:cover;flex-shrink:0;}\n#astrakuc-root .astrakuc-au-body{flex:1;min-width:260px;}\n#astrakuc-root .astrakuc-author h4{margin-bottom:2px;}\n#astrakuc-root .astrakuc-au-role{color:var(--astrakuc-night);background:var(--astrakuc-soft);font-weight:600;font-size:13px;display:inline-block;padding:3px 12px;border-radius:999px;margin-bottom:12px;}\n#astrakuc-root .astrakuc-author p{font-size:15px;color:#4a4a68;margin:0 0 10px;}\n#astrakuc-root .astrakuc-author a{font-weight:600;color:var(--astrakuc-night);display:inline-flex;align-items:center;gap:7px;}\n#astrakuc-root .astrakuc-author a svg{width:18px;height:18px;fill:currentColor;}\n#astrakuc-root .astrakuc-authors{display:grid;grid-template-columns:repeat(2,1fr);gap:22px;margin-top:50px;}\n#astrakuc-root .astrakuc-authors .astrakuc-author{margin-top:0;}\n\n\/* Graphique en barres (progression mois par mois) *\/\n#astrakuc-root .astrakuc-bars{display:grid;grid-template-columns:repeat(5,1fr);gap:14px;align-items:end;height:230px;margin:28px 0 10px;}\n#astrakuc-root .astrakuc-bars.astrakuc-c4{grid-template-columns:repeat(4,1fr);}\n#astrakuc-root .astrakuc-bars.astrakuc-c6{grid-template-columns:repeat(6,1fr);}\n#astrakuc-root .astrakuc-bar{display:flex;flex-direction:column;justify-content:flex-end;align-items:center;height:100%;}\n#astrakuc-root .astrakuc-bar .astrakuc-bar-fill{width:100%;max-width:74px;background:var(--astrakuc-cyan);border-radius:12px 12px 0 0;position:relative;transition:height .8s ease;}\n#astrakuc-root .astrakuc-bar.astrakuc-peak .astrakuc-bar-fill{background:var(--astrakuc-sun);}\n#astrakuc-root .astrakuc-bar .astrakuc-bar-val{font-family:'Outfit',sans-serif;font-weight:800;font-size:15px;color:var(--astrakuc-night);margin-bottom:8px;}\n#astrakuc-root .astrakuc-bar .astrakuc-bar-lab{font-size:13px;color:#6e6e88;margin-top:10px;font-weight:600;}\n\n\/* Bloc sombre secondaire : focus GEO, mise en avant d'une requete *\/\n#astrakuc-root 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ease;}\n#astrakuc-root .astrakuc-reveal.astrakuc-in{opacity:1;transform:none;}\n\n\/* Responsive *\/\n@media(max-width:980px){\n  #astrakuc-root .astrakuc-global-grid,#astrakuc-root .astrakuc-global-grid.astrakuc-c4{grid-template-columns:repeat(2,1fr);}\n  #astrakuc-root .astrakuc-ctx-grid{grid-template-columns:1fr;gap:26px;}\n  #astrakuc-root .astrakuc-client,#astrakuc-root .astrakuc-ctx-txt{order:0;}\n  #astrakuc-root .astrakuc-prob.astrakuc-c4{grid-template-columns:repeat(2,1fr);}\n  #astrakuc-root .astrakuc-authors{grid-template-columns:1fr;}\n}\n@media(max-width:880px){\n  #astrakuc-root .astrakuc-hero-stats,#astrakuc-root .astrakuc-hero-stats.astrakuc-c3{grid-template-columns:repeat(2,1fr);}\n  #astrakuc-root .astrakuc-prob,#astrakuc-root .astrakuc-prob.astrakuc-c2,#astrakuc-root .astrakuc-pillars,#astrakuc-root .astrakuc-pillars.astrakuc-c3{grid-template-columns:1fr;}\n}\n@media(max-width:480px){\n  #astrakuc-root{font-size:16px;}\n  #astrakuc-root .astrakuc-hero-stats,#astrakuc-root .astrakuc-global-grid,#astrakuc-root .astrakuc-global-grid.astrakuc-c4,#astrakuc-root .astrakuc-prob.astrakuc-c4,#astrakuc-root .astrakuc-kpis{grid-template-columns:1fr;}\n  #astrakuc-root .astrakuc-tl-step{gap:14px;}\n}\n\n@media(max-width:600px){\n  #astrakuc-root .astrakuc-bars{height:180px;gap:8px;}\n  #astrakuc-root .astrakuc-bar .astrakuc-bar-val{font-size:12px;}\n  #astrakuc-root .astrakuc-query{flex-direction:column;align-items:flex-start;gap:10px;}\n}\n<\/style>\n\n<div id=\"astrakuc-root\">\n  <div class=\"astrakuc-topspacer\"><\/div>\n\n  <!-- HERO -->\n  <section class=\"astrakuc-hero astrakuc-reveal\">\n    <span class=\"astrakuc-badge\">Case study<\/span>\n    <h1>Unistrength <span class=\"astrakuc-hl\">8x organic traffic<\/span> in 18 months<\/h1>\n    <p>How we boosted this sports equipment e-commerce from 2,500 to 20,000 monthly clicks with a comprehensive SEO strategy.<\/p>\n    <div class=\"astrakuc-hero-stats\">\n      <div class=\"astrakuc-hstat\"><span class=\"astrakuc-num\">x8<\/span><span class=\"astrakuc-lab\">Traffic growth<\/span><\/div>\n      <div class=\"astrakuc-hstat\"><span class=\"astrakuc-num\">18<\/span><span class=\"astrakuc-lab\">Month of collaboration<\/span><\/div>\n      <div class=\"astrakuc-hstat\"><span class=\"astrakuc-num\">x3<\/span><span class=\"astrakuc-lab\">Traffic value<\/span><\/div>\n      <div class=\"astrakuc-hstat\"><span class=\"astrakuc-num\">100%<\/span><span class=\"astrakuc-lab\">Organic growth<\/span><\/div>\n    <\/div>\n  <\/section>\n\n  <!-- CONTEXTE -->\n  <section class=\"astrakuc-section astrakuc-reveal\">\n    <span class=\"astrakuc-badge\">The context<\/span>\n    <h3>Project context<\/h3>\n    <div class=\"astrakuc-context\">\n      <div class=\"astrakuc-ctx-grid\">\n        <div class=\"astrakuc-ctx-txt\">\n          <p class=\"astrakuc-lead\">Unistrength is an e-commerce company specializing in quality sports equipment. When they contacted us in June 2024, the website was generating approximately 2,500 organic clicks per month with considerable untapped potential.<\/p>\n          <p>The product sheets lacked optimized content, the categories were not structured for SEO, and the domain authority was low. Our mission: to transform this site into a benchmark for its industry.<\/p>\n        <\/div>\n        <div class=\"astrakuc-client\">\n          <h4>Unistrength<\/h4>\n          <p class=\"astrakuc-client-desc\">Sports Equipment E-commerce<\/p>\n          <div class=\"astrakuc-tags\">\n            <a class=\"astrakuc-site-tag\" href=\"https:\/\/astrak.agency\/en\/e-commerce-seo-agency\/\">E-commerce SEO <span aria-hidden=\"true\">\u2192<\/span><\/a>\n            <a class=\"astrakuc-site-tag\" href=\"https:\/\/astrak.agency\/en\/prestashop-seo-agency\/\">PrestaShop SEO <span aria-hidden=\"true\">\u2192<\/span><\/a>\n          <\/div>\n          <figure class=\"astrakuc-shot\"><img data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/07\/use-case-unistrength.jpg\" alt=\"Unistrength website homepage\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1440px; --smush-placeholder-aspect-ratio: 1440\/810;\"><\/figure>\n          <p style=\"margin:0 0 16px;\"><a class=\"astrakuc-link\" href=\"https:\/\/unistrength.fr\/\" target=\"_blank\" rel=\"noopener\">Visit the site<\/a><\/p>\n          <span class=\"astrakuc-since\">\n            <svg width=\"16\" height=\"16\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><circle cx=\"12\" cy=\"12\" r=\"10\"><\/circle><polyline points=\"12 6 12 12 16 14\"><\/polyline><\/svg>\n            Client since June 2024\n          <\/span>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- EVOLUTION DU TRAFIC -->\n  <section class=\"astrakuc-section astrakuc-reveal\">\n    <span class=\"astrakuc-badge\">Performance<\/span>\n    <h3>The evolution of organic traffic<\/h3>\n    <p class=\"astrakuc-lead\">Consistent and controlled growth, from 2,500 to nearly 20,000 organic monthly clicks.<\/p>\n    <div class=\"astrakuc-graph\">\n      <img data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-21-163758.png\" alt=\"Unistrength Organic Traffic Growth Curve - from 2500 to 20000 clicks\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 1094px; --smush-placeholder-aspect-ratio: 1094\/420;\">\n      <div class=\"astrakuc-legend\">\n        <span class=\"astrakuc-legend-item\"><span class=\"astrakuc-dot astrakuc-start\"><\/span>June 2024: <strong>~2,500 clicks<\/strong><\/span>\n        <span class=\"astrakuc-legend-item\"><span class=\"astrakuc-dot astrakuc-end\"><\/span>January 2026: <strong>~20,000 clicks<\/strong><\/span>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- STRATEGIE -->\n  <section class=\"astrakuc-section astrakuc-reveal\">\n    <span class=\"astrakuc-badge\">Our intervention<\/span>\n    <h3>Our SEO strategy<\/h3>\n    <p class=\"astrakuc-lead\">A comprehensive approach combining on-page optimization, content strategy, link building, and advanced techniques.<\/p>\n    <div class=\"astrakuc-pillars\">\n\n      <div class=\"astrakuc-pillar\">\n        <div class=\"astrakuc-picon\"><svg viewbox=\"0 0 24 24\"><path d=\"M14 2H6a2 2 0 0 0-2 2v16a2 2 0 0 0 2 2h12a2 2 0 0 0 2-2V8z\"><\/path><polyline points=\"14 2 14 8 20 8\"><\/polyline><line x1=\"16\" y1=\"13\" x2=\"8\" y2=\"13\"><\/line><line x1=\"16\" y1=\"17\" x2=\"8\" y2=\"17\"><\/line><\/svg><\/div>\n        <h4>Product Sheet Optimization<\/h4>\n        <p>SEO-optimized content writing for each product sheet, integrating strategic keywords and improving conversion. <a class=\"astrakuc-link\" href=\"https:\/\/astrak.agency\/en\/seo-content-agency\/\">Our SEO content writing offer \u2192<\/a><\/p>\n      <\/div>\n\n      <div class=\"astrakuc-pillar\">\n        <div class=\"astrakuc-picon\"><svg viewbox=\"0 0 24 24\"><rect x=\"3\" y=\"3\" width=\"18\" height=\"18\" rx=\"2\" ry=\"2\"><\/rect><line x1=\"3\" y1=\"9\" x2=\"21\" y2=\"9\"><\/line><line x1=\"9\" y1=\"21\" x2=\"9\" y2=\"9\"><\/line><\/svg><\/div>\n        <h4>Content categories<\/h4>\n        <p>Creation of rich content on all category pages to strengthen thematic relevance and capture more queries.<\/p>\n      <\/div>\n\n      <div class=\"astrakuc-pillar\">\n        <div class=\"astrakuc-picon\"><svg viewbox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"10\"><\/circle><line x1=\"2\" y1=\"12\" x2=\"22\" y2=\"12\"><\/line><path d=\"M12 2a15.3 15.3 0 0 1 4 10 15.3 15.3 0 0 1-4 10 15.3 15.3 0 0 1-4-10 15.3 15.3 0 0 1 4-10z\"><\/path><\/svg><\/div>\n        <h4>Internationalization<\/h4>\n        <p>Multilingual website launch in 2025 with SEO-optimized translation to conquer new European markets. <a class=\"astrakuc-link\" href=\"https:\/\/astrak.agency\/en\/international-seo-agency\/\">Our international SEO offer \u2192<\/a><\/p>\n      <\/div>\n\n      <div class=\"astrakuc-pillar\">\n        <div class=\"astrakuc-picon\"><svg viewbox=\"0 0 24 24\"><path d=\"M10 13a5 5 0 0 0 7.54.54l3-3a5 5 0 0 0-7.07-7.07l-1.72 1.71\"><\/path><path d=\"M14 11a5 5 0 0 0-7.54-.54l-3 3a5 5 0 0 0 7.07 7.07l1.71-1.71\"><\/path><\/svg><\/div>\n        <h4>Regular link building<\/h4>\n        <p>Continuous acquisition of quality backlinks to strengthen domain authority and improve rankings for competitive keywords. <a class=\"astrakuc-link\" href=\"https:\/\/astrak.agency\/en\/link-building-agency\/\">Our netlinking offer \u2192<\/a><\/p>\n      <\/div>\n\n      <div class=\"astrakuc-pillar\">\n        <div class=\"astrakuc-picon\"><svg viewbox=\"0 0 24 24\"><polyline points=\"16 3 21 3 21 8\"><\/polyline><line x1=\"4\" y1=\"20\" x2=\"21\" y2=\"3\"><\/line><polyline points=\"21 16 21 21 16 21\"><\/polyline><line x1=\"15\" y1=\"15\" x2=\"21\" y2=\"21\"><\/line><line x1=\"4\" y1=\"4\" x2=\"9\" y2=\"9\"><\/line><\/svg><\/div>\n        <h4>Product split technique<\/h4>\n        <p>Splitting multi-variant products into separate pages to maximize semantic coverage (e.g., resistance bands). <a class=\"astrakuc-link\" href=\"https:\/\/astrak.agency\/en\/technical-seo-agency\/\">Our Technical SEO Offer \u2192<\/a><\/p>\n      <\/div>\n\n      <div class=\"astrakuc-pillar\">\n        <div class=\"astrakuc-picon\"><svg viewbox=\"0 0 24 24\"><path d=\"M6 2L3 6v14a2 2 0 0 0 2 2h14a2 2 0 0 0 2-2V6l-3-4z\"><\/path><line x1=\"3\" y1=\"6\" x2=\"21\" y2=\"6\"><\/line><path d=\"M16 10a4 4 0 0 1-8 0\"><\/path><\/svg><\/div>\n        <h4>Google Merchant Center<\/h4>\n        <p>Optimizing product feeds to improve visibility on Google Shopping and generate additional qualified traffic.<\/p>\n      <\/div>\n\n    <\/div>\n  <\/section>\n\n  <!-- RESULTATS -->\n  <section class=\"astrakuc-section astrakuc-reveal\">\n    <div class=\"astrakuc-global\">\n      <span class=\"astrakuc-badge\">The results<\/span>\n      <h3>Results obtained<\/h3>\n      <p>Measurable performance demonstrating the effectiveness of our e-commerce SEO approach.<\/p>\n      <div class=\"astrakuc-global-grid\">\n        <div class=\"astrakuc-gcard\"><div class=\"astrakuc-big\">20,000<\/div><div class=\"astrakuc-sub\">Organic Clicks \/ Month<\/div><div class=\"astrakuc-note\">vs 2,500 at the start<\/div><\/div>\n        <div class=\"astrakuc-gcard astrakuc-sun\"><div class=\"astrakuc-big\">+3000$<\/div><div class=\"astrakuc-sub\">Ahrefs Traffic Value<\/div><div class=\"astrakuc-note\">vs less than 1000$ initially<\/div><\/div>\n        <div class=\"astrakuc-gcard\"><div class=\"astrakuc-big\">Top 3<\/div><div class=\"astrakuc-sub\">Key positions achieved<\/div><div class=\"astrakuc-note\">Resistance bands, straps...<\/div><\/div>\n        <div class=\"astrakuc-gcard astrakuc-sun\"><div class=\"astrakuc-big\">Multi<\/div><div class=\"astrakuc-sub\">Conquered markets<\/div><div class=\"astrakuc-note\">Successful international expansion<\/div><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- TEMOIGNAGE -->\n  <section class=\"astrakuc-section astrakuc-reveal\">\n    <div class=\"astrakuc-season\">\n      <span class=\"astrakuc-badge\">Customer Testimonial<\/span>\n      <h3>What our client says<\/h3>\n      <div class=\"astrakuc-quote\">\n        L\u00e9o is an SEO expert! Thanks to his strategic and analytical approach, he has considerably improved online visibility. Proactive and up-to-date on the latest trends, he makes SEO concepts accessible. I highly recommend him for any SEO mission.\n        <span class=\"astrakuc-quote-who\">Founder, Unistrength<\/span>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <!-- CTA -->\n  <section class=\"astrakuc-section astrakuc-reveal\">\n    <div class=\"astrakuc-cta\">\n      <h3>Ready to accelerate your SEO?<\/h3>\n      <p>Discover how we can transform your organic visibility as we did for Unistrength.<\/p>\n      <a class=\"astrakuc-btn\" href=\"https:\/\/astrak.agency\/en\/contact\/\">Book a Free Diagnostic\n        <svg viewbox=\"0 0 24 24\"><line x1=\"5\" y1=\"12\" x2=\"19\" y2=\"12\"><\/line><polyline points=\"12 5 19 12 12 19\"><\/polyline><\/svg>\n      <\/a>\n    <\/div>\n  <\/section>\n\n  <!-- CONSULTANT -->\n  <div class=\"astrakuc-author astrakuc-reveal\">\n    <img data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/thibault.jpg\" alt=\"Thibault Marchal\" decoding=\"async\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 512px; --smush-placeholder-aspect-ratio: 512\/512;\">\n    <div class=\"astrakuc-au-body\">\n      <span class=\"astrakuc-badge\" style=\"margin-bottom:14px;\">The consultant in charge of the project<\/span>\n      <h4>Thibault Marchal<\/h4>\n      <span class=\"astrakuc-au-role\">Expert Local SEO<\/span>\n      <p>At Astrak, each client is supported by a dedicated consultant who ensures the strategic and operational follow-up of the project. For Unistrength, Thibault is the one piloting the mission on a daily basis.<\/p>\n      <p>Specialist in local SEO and geolocalized visibility.<\/p>\n      <a href=\"https:\/\/www.linkedin.com\/in\/thibault-marchal-949b89177\/\" target=\"_blank\" rel=\"noopener\">\n        <svg viewbox=\"0 0 24 24\"><path d=\"M19 0h-14c-2.761 0-5 2.239-5 5v14c0 2.761 2.239 5 5 5h14c2.762 0 5-2.239 5-5v-14c0-2.761-2.238-5-5-5zm-11 19h-3v-11h3v11zm-1.5-12.268c-.966 0-1.75-.79-1.75-1.764s.784-1.764 1.75-1.764 1.75.79 1.75 1.764-.783 1.764-1.75 1.764zm13.5 12.268h-3v-5.604c0-3.368-4-3.113-4 0v5.604h-3v-11h3v1.765c1.396-2.586 7-2.777 7 2.476v6.759z\"><\/path><\/svg>\n        LinkedIn\n      <\/a>\n    <\/div>\n  <\/div>\n<\/div>\n\n<script>\n(function(){\n  var root=document.getElementById('astrakuc-root');\n  if(!root||!('IntersectionObserver' in window))return;\n  var els=root.querySelectorAll('.astrakuc-reveal');\n  var obs=new IntersectionObserver(function(entries){\n    entries.forEach(function(e){\n      if(e.isIntersecting){e.target.classList.add('astrakuc-in');obs.unobserve(e.target);}\n    });\n  },{threshold:.12});\n  els.forEach(function(el){obs.observe(el);});\n})();\n<\/script>","protected":false},"excerpt":{"rendered":"<p>\u00c9tude de cas Unistrength : x8 de trafic organique en 18 mois Comment nous avons propuls\u00e9 cet e-commerce d&rsquo;\u00e9quipements sportifs de 2 500 \u00e0 20 000 clics mensuels gr\u00e2ce \u00e0 une strat\u00e9gie SEO compl\u00e8te. x8Croissance du trafic 18Mois de collaboration x3Valeur du trafic 100%Croissance organique Le contexte Le contexte du projet Unistrength est un e-commerce &#8230; <a title=\"Unistrength: 8x organic traffic in 18 months\" class=\"read-more\" href=\"https:\/\/astrak.agency\/en\/use-case-unistrength\/\" aria-label=\"Read more about Unistrength : 8x organic traffic in 18 months\">Read more<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"class_list":["post-45512","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Unistrength : x8 de trafic organique en 18 mois - Astrak<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/astrak.agency\/en\/use-case-unistrength\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unistrength : x8 de trafic organique en 18 mois - Astrak\" \/>\n<meta property=\"og:description\" content=\"\u00c9tude de cas Unistrength : x8 de trafic organique en 18 mois Comment nous avons propuls\u00e9 cet e-commerce d&rsquo;\u00e9quipements sportifs de 2 500 \u00e0 20 000 clics mensuels gr\u00e2ce \u00e0 une strat\u00e9gie SEO compl\u00e8te. x8Croissance du trafic 18Mois de collaboration x3Valeur du trafic 100%Croissance organique Le contexte Le contexte du projet Unistrength est un e-commerce ... 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