{"id":49230,"date":"2026-10-26T14:22:04","date_gmt":"2026-10-26T14:22:04","guid":{"rendered":"https:\/\/astrak.agency\/agence-chatgpt-ads\/"},"modified":"2026-10-26T14:22:04","modified_gmt":"2026-10-26T14:22:04","slug":"chatgpt-ads-agency","status":"publish","type":"page","link":"https:\/\/astrak.agency\/en\/agence-chatgpt-ads\/","title":{"rendered":"ChatGPT Ads Agency"},"content":{"rendered":"\n<section class=\"v2o-hero v2-scope\">\n  <div class=\"v2o-hero__card v2-navyglow\">\n    <div class=\"v2o-hero__text\">\n      <h1 class=\"v2o-hero__title\"><span class=\"v2o-hero__eyebrow\">Agence ChatGPT Ads<\/span> <span class=\"v2o-hero__headline\">Vos annonces au moment o\u00f9 vos clients posent la question.<\/span><\/h1>\n      <p class=\"v2o-hero__desc\">Astrak lance et pilote vos campagnes ChatGPT Ads avec la m\u00eame exigence que votre SEO : un suivi des conversions v\u00e9rifi\u00e9 avant le premier euro d\u00e9pens\u00e9, une annonce par offre, et un reporting qui parle en demandes et en chiffre d&rsquo;affaires.<\/p>\n      <div class=\"v2o-hero__ctas\"><a class=\"v2-btn v2-btn--yellow\" href=\"https:\/\/astrak.agency\/contact\/\">Prendre rendez-vous<\/a><a class=\"v2o-hero__cas\" href=\"https:\/\/astrak.agency\/etudes-de-cas\/\">Voir nos use cases <span aria-hidden=\"true\">&rarr;<\/span><\/a><\/div>\n    <\/div>\n    \t\t<aside class=\"v2o-expert v2-glass\" aria-label=\"Votre \u00e9quipe\">\n\t\t\t<p class=\"v2o-expert__sur\">Votre \u00e9quipe<\/p>\n\t\t\t\t\t\t\t<div class=\"v2o-equipe\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/nicolas.jpeg\" alt=\"\" width=\"48\" height=\"48\" title=\"Nicolas Sanchez\" data-srcset=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/nicolas.jpeg 800w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/nicolas-300x300.jpeg 300w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/nicolas-150x150.jpeg 150w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/nicolas-768x768.jpeg 768w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/nicolas-120x120.jpeg 120w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 48px; --smush-placeholder-aspect-ratio: 48\/48;\" \/>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/06\/Ryan-Abbaz.jpg\" alt=\"\" width=\"48\" height=\"48\" title=\"Ryan Abbaz\" data-srcset=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/06\/Ryan-Abbaz-150x150.jpg 150w, https:\/\/astrak.agency\/wp-content\/uploads\/2026\/06\/Ryan-Abbaz-120x120.jpg 120w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 48px; --smush-placeholder-aspect-ratio: 48\/48;\" \/>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/05\/Marvin-Coquemont.jpg\" alt=\"\" width=\"48\" height=\"48\" title=\"Marvin Coquemont\" data-srcset=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/05\/Marvin-Coquemont-150x150.jpg 150w, https:\/\/astrak.agency\/wp-content\/uploads\/2026\/05\/Marvin-Coquemont-120x120.jpg 120w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 48px; --smush-placeholder-aspect-ratio: 48\/48;\" \/>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile.jpg\" alt=\"\" width=\"48\" height=\"48\" title=\"Th\u00e9ophile Take Bekima\" data-srcset=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile.jpg 1200w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile-300x300.jpg 300w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile-1024x1024.jpg 1024w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile-150x150.jpg 150w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile-768x768.jpg 768w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/12\/Theophile-120x120.jpg 120w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 48px; --smush-placeholder-aspect-ratio: 48\/48;\" \/>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/tristan.jpg\" alt=\"\" width=\"48\" height=\"48\" title=\"Tristan Wiart\" data-srcset=\"https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/tristan.jpg 512w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/tristan-300x300.jpg 300w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/tristan-150x150.jpg 150w, https:\/\/astrak.agency\/wp-content\/uploads\/2025\/07\/tristan-120x120.jpg 120w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 48px; --smush-placeholder-aspect-ratio: 48\/48;\" \/>\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/08\/Jean-Pierre-Mousapour.jpg\" alt=\"\" width=\"48\" height=\"48\" title=\"Jean-Pierre Mousapour\" data-srcset=\"https:\/\/astrak.agency\/wp-content\/uploads\/2026\/08\/Jean-Pierre-Mousapour-150x150.jpg 150w, https:\/\/astrak.agency\/wp-content\/uploads\/2026\/08\/Jean-Pierre-Mousapour-120x120.jpg 120w\" data-sizes=\"auto\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 48px; --smush-placeholder-aspect-ratio: 48\/48;\" \/>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<p class=\"v2o-expert__equipe\"><strong>13 experts SEO &amp; GEO<\/strong> : le consultant est choisi selon votre projet.<\/p>\n\t\t\t\t<ul class=\"v2o-expert__faits\">\n\t\t\t\t\t<li><b>4,9\/5<\/b> sur plus de 50 avis v\u00e9rifi\u00e9s<\/li>\n\t\t\t\t\t<li><b>+100<\/b> clients accompagn\u00e9s<\/li>\n\t\t\t\t\t<li><b>30 min<\/b> pour un premier rendez-vous, sans engagement<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<a class=\"v2o-expert__lien\" href=\"https:\/\/astrak.agency\/en\/equipe\/\">D\u00e9couvrir l'\u00e9quipe <span aria-hidden=\"true\">&rarr;<\/span><\/a>\n\t\t\t\t\t<\/aside>\n\t\t\n  <\/div>\n<\/section>\n<div class=\"astrak-nl-wrapper\">\n\n    <style>\n        .astrak-nl-wrapper * { margin: 0; padding: 0; box-sizing: border-box; }\n        .astrak-nl-wrapper { font-family: 'Poppins', sans-serif; background: transparent; display: flex; flex-direction: column; align-items: center; width: 100%; padding: 60px 20px; overflow: hidden; color: #0F0F3D; }\n        .astrak-nl-container { width: 100%; max-width: 1000px; margin: 0 auto; }\n\n        .astrak-nl-specific-card { background: radial-gradient(circle at 0% 100%, rgba(45, 126, 138, 0.8) 0%, rgba(13, 22, 58, 0) 50%), linear-gradient(135deg, #15204a 0%, #060a24 100%); width: 100%; max-width: 900px; padding: 80px 40px; border-radius: 12px; text-align: center; box-shadow: 0 20px 40px rgba(0, 0, 0, 0.2); position: relative; z-index: 2; margin-bottom: 60px; margin-left: auto; margin-right: auto; color: #fff; }\n        .astrak-nl-specific-card .astrak-nl-card-eyebrow { font-family: 'Poppins', sans-serif; color: #FFEF5E; font-size: 32px; font-weight: 700; margin-bottom: 10px; line-height: 1.2; }\n        .astrak-nl-specific-card h2.astrak-nl-card-title { font-family: 'Poppins', sans-serif !important; color: #FFFFFF !important; font-size: 40px !important; font-weight: 800 !important; line-height: 1.2 !important; margin-bottom: 30px !important; }\n        .astrak-nl-specific-card .astrak-nl-card-desc { color: rgba(255, 255, 255, 0.85); font-size: 16px; line-height: 1.6; max-width: 750px; margin: 0 auto 50px auto; font-weight: 500; }\n        .astrak-nl-specific-card .astrak-nl-card-btn { background-color: #FFEF5E; color: #0f162e; border: none; padding: 18px 36px; border-radius: 50px; font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 16px; cursor: pointer; text-decoration: none; display: inline-block; transition: transform 0.2s ease, box-shadow 0.2s ease; }\n        .astrak-nl-specific-card .astrak-nl-card-btn:hover { transform: translateY(-3px); box-shadow: 0 10px 20px rgba(255, 235, 96, 0.3); }\n\n        .astrak-nl-marquee { width: 100vw; max-width: 100%; overflow: hidden; position: relative; mask-image: linear-gradient(to right, transparent, black 15%, black 85%, transparent); -webkit-mask-image: linear-gradient(to right, transparent, black 15%, black 85%, transparent); padding: 20px 0; margin-bottom: 60px; }\n        .astrak-nl-track { display: flex; align-items: center; animation: astrakScroll 40s linear infinite; width: max-content; }\n        .astrak-nl-logo-item { font-size: 26px; color: #646c78; margin: 0 35px; opacity: 0.9; white-space: nowrap; display: flex; align-items: center; gap: 8px; user-select: none; }\n        @keyframes astrakScroll { 0% { transform: translateX(0); } 100% { transform: translateX(-33.33%); } }\n        .logo-trustup { font-family: 'Outfit', sans-serif; font-weight: 700; letter-spacing: -0.5px; color: #555; }\n        .logo-interflora { font-family: 'Playfair Display', serif; font-weight: 400; }\n        .logo-kowee { font-family: 'Poppins', sans-serif; font-weight: 700; text-transform: uppercase; letter-spacing: 2px; font-size: 22px; }\n        .logo-place { font-family: 'Playfair Display', serif; font-weight: 700; text-transform: uppercase; font-size: 18px; letter-spacing: 0.5px; }\n        .logo-sixty8 { font-family: 'Poppins', sans-serif; font-weight: 700; letter-spacing: -0.5px; color: #666; }\n        .logo-findy { font-family: 'Poppins', sans-serif; font-weight: 700; font-size: 22px; color: #666; }\n        .logo-bonus { font-family: 'Poppins', sans-serif; font-weight: 800; font-size: 22px; letter-spacing: -0.5px; }\n        .logo-brocante { font-family: 'Poppins', sans-serif; font-weight: 300; letter-spacing: -0.5px; font-size: 24px; color: #777; }\n\n        .astrak-content-intro { text-align: left; max-width: 850px; margin: 0 auto 80px auto; padding: 0 20px; }\n        .astrak-content-text { font-family: 'Poppins', sans-serif; font-size: 16px; line-height: 1.8; color: #374151; text-align: justify; }\n        .astrak-content-text p { margin-bottom: 25px; }\n        .astrak-inline-link { color: #0F0F3D; font-weight: 600; text-decoration: underline; text-decoration-color: #5AE7DE; text-decoration-thickness: 2px; text-underline-offset: 3px; }\n        .astrak-highlight-marker { background: linear-gradient(180deg, rgba(255,255,255,0) 65%, #FFEF5E 65%); display: inline; padding-bottom: 2px; font-weight: 600; color: #0F0F3D; }\n\n        .astrak-section-title { text-align: center; font-family: 'Poppins', sans-serif; font-size: 32px; font-weight: 800; color: #0F0F3D; margin: 80px 0 20px 0; }\n        .astrak-section-subtitle { text-align: center; font-size: 16px; color: #6b7280; margin-bottom: 50px; max-width: 700px; margin-left: auto; margin-right: auto; line-height: 1.6; }\n\n        .astrak-seo-explained { max-width: 850px; margin: 0 auto 60px auto; padding: 0 20px; }\n        .astrak-seo-explained-text { font-size: 16px; line-height: 1.8; color: #374151; text-align: justify; margin-bottom: 25px; }\n        .astrak-seo-explained-text strong { font-weight: 700; color: #0F0F3D; }\n\n        .astrak-pillar-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-bottom: 80px; }\n        .astrak-pillar-card { background: #fff; border-radius: 16px; padding: 30px 25px; box-shadow: 0 10px 30px rgba(0, 0, 0, 0.05); transition: transform 0.3s ease, box-shadow 0.3s ease; }\n        .astrak-pillar-card:hover { transform: translateY(-5px); box-shadow: 0 15px 40px rgba(0, 0, 0, 0.08); }\n        .astrak-pillar-icon { width: 45px; height: 45px; background: #0F0F3D; border-radius: 10px; display: flex; align-items: center; justify-content: center; color: #FFEF5E; font-size: 20px; margin-bottom: 15px; }\n        .astrak-pillar-h3 { font-size: 17px; font-weight: 700; color: #0F0F3D; margin-bottom: 8px; line-height: 1.3; }\n        .astrak-pillar-desc { font-size: 13px; line-height: 1.6; color: #6b7280; }\n\n        .astrak-why-section { max-width: 850px; margin: 0 auto 80px auto; padding: 0 20px; }\n        .astrak-why-text { font-size: 16px; line-height: 1.8; color: #374151; text-align: justify; margin-bottom: 25px; }\n        .astrak-why-text strong { font-weight: 700; color: #0F0F3D; }\n\n        .astrak-advantages-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-bottom: 80px; }\n        .astrak-advantage-card { background: linear-gradient(135deg, #0F0F3D 0%, #1a1a4d 100%); border-radius: 16px; padding: 30px 25px; color: #fff; border: 1px solid rgba(255,255,255,0.05); box-shadow: 0 10px 30px rgba(15, 15, 61, 0.15); transition: transform 0.3s ease; }\n        .astrak-advantage-card:hover { transform: translateY(-5px); box-shadow: 0 15px 40px rgba(15, 15, 61, 0.25); }\n        .astrak-advantage-icon { font-size: 28px; color: #FFEF5E; margin-bottom: 15px; }\n        .astrak-advantage-h3 { font-size: 16px; font-weight: 700; color: #fff; margin-bottom: 10px; line-height: 1.3; }\n        .astrak-advantage-desc { font-size: 13px; line-height: 1.6; color: rgba(255,255,255,0.75); }\n\n        .astrak-alert-container { background: linear-gradient(145deg, rgba(15, 15, 61, 0.98) 0%, rgba(26, 26, 77, 1) 100%); border-radius: 24px; padding: 50px; margin-bottom: 80px; position: relative; overflow: hidden; border: 1px solid rgba(239, 68, 68, 0.4); box-shadow: 0 20px 50px rgba(0, 0, 0, 0.2), inset 0 0 30px rgba(239, 68, 68, 0.05); }\n        .astrak-alert-container::after { content: ''; position: absolute; top: 0; left: 0; width: 100%; height: 100%; background: repeating-linear-gradient(transparent 0px, transparent 2px, rgba(0,0,0,0.1) 3px); pointer-events: none; opacity: 0.3; }\n        .astrak-blocked-title { text-align: center; font-size: 28px; font-weight: 800; color: #fff; margin-bottom: 40px; display: flex; align-items: center; justify-content: center; gap: 15px; text-shadow: 0 0 15px rgba(239, 68, 68, 0.4); }\n        .astrak-title-icon { color: #ef4444; font-size: 32px; animation: alertPulse 3s infinite ease-in-out; }\n        @keyframes alertPulse { 0%, 100% { opacity: 1; transform: scale(1); } 50% { opacity: 0.7; transform: scale(0.95); } }\n        .astrak-blocked-list { list-style: none; display: grid; grid-template-columns: repeat(auto-fit, minmax(350px, 1fr)); gap: 20px 40px; }\n        .astrak-blocked-list li { position: relative; padding-left: 45px; font-size: 16px; color: #e2e8f0; line-height: 1.5; display: flex; align-items: center; background: rgba(255,255,255,0.03); padding: 15px 15px 15px 50px; border-radius: 12px; border: 1px solid rgba(255,255,255,0.05); transition: all 0.3s ease; }\n        .astrak-blocked-list li:hover { background: rgba(239, 68, 68, 0.08); border-color: rgba(239, 68, 68, 0.3); transform: translateX(5px); }\n        .astrak-li-icon { position: absolute; left: 15px; top: 50%; transform: translateY(-50%); color: #ef4444; font-size: 18px; }\n\n        .astrak-process-title { text-align: center; font-family: 'Poppins', sans-serif; font-size: 32px; font-weight: 800; color: #0F0F3D; margin: 80px 0 50px 0; }\n        .astrak-process-container { display: flex; flex-direction: column; gap: 30px; margin-bottom: 100px; }\n        .astrak-process-card { background: linear-gradient(135deg, #0F0F3D 0%, #15154a 100%); border-radius: 20px; padding: 40px; color: #fff; display: flex; align-items: center; justify-content: space-between; gap: 40px; border: 1px solid rgba(255, 255, 255, 0.05); box-shadow: 0 15px 40px rgba(15, 15, 61, 0.2); position: relative; overflow: hidden; min-height: 200px; }\n        .astrak-process-content { flex: 1; z-index: 2; }\n        .astrak-process-h3 { font-family: 'Poppins', sans-serif; font-size: 22px; font-weight: 700; margin-bottom: 15px; color: #fff; }\n        .astrak-process-desc { font-size: 14px; line-height: 1.6; color: rgba(255, 255, 255, 0.85); font-weight: 400; max-width: 600px; }\n        .astrak-process-visual { width: 160px; height: 120px; background: radial-gradient(circle at 50% 50%, rgba(30, 30, 80, 0.8), rgba(10, 10, 30, 1)); border-radius: 16px; flex-shrink: 0; position: relative; border: 1px solid rgba(99, 102, 241, 0.3); box-shadow: 0 0 30px rgba(15, 15, 61, 0.5), inset 0 0 20px rgba(99, 102, 241, 0.1); display: flex; align-items: center; justify-content: center; overflow: hidden; z-index: 2; }\n        .astrak-process-visual::before { content: ''; position: absolute; width: 100%; height: 100%; background: radial-gradient(circle at 50% 0%, rgba(99, 102, 241, 0.2), transparent 70%); top: 0; left: 0; }\n\n        .vis-local-audit i.main-icon { font-size: 45px; color: #a5f3fc; filter: drop-shadow(0 0 10px rgba(165, 243, 252, 0.6)); position: absolute; top: 50%; left: 50%; transform: translate(-60%, -60%); z-index: 2; }\n        .vis-local-audit i.sub-icon { font-size: 24px; color: #6366f1; position: absolute; bottom: 20px; right: 25px; opacity: 0.8; filter: drop-shadow(0 0 5px rgba(99, 102, 241, 0.8)); }\n        .vis-keywords i.main-icon { font-size: 40px; color: #e0e7ff; position: absolute; left: 40px; top: 40px; z-index: 1; }\n        .vis-keywords i.sub-icon { font-size: 30px; color: #f472b6; position: absolute; right: 35px; bottom: 35px; z-index: 2; filter: drop-shadow(0 0 8px rgba(244, 114, 182, 0.6)); }\n        .vis-keywords-bg { position: absolute; width: 60px; height: 70px; border: 2px solid rgba(255,255,255,0.1); border-radius: 4px; left: 30px; top: 25px; background: rgba(255,255,255,0.05); }\n        .vis-gbp i.main-icon { font-size: 42px; color: #34d399; position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); filter: drop-shadow(0 0 10px rgba(52, 211, 153, 0.5)); }\n        .vis-gbp i.sub-icon { font-size: 18px; color: #fbbf24; position: absolute; top: 25px; right: 30px; }\n        .vis-content i.main-icon { font-size: 38px; color: #818cf8; position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); filter: drop-shadow(0 0 8px rgba(129, 140, 248, 0.6)); }\n        .vis-content i.sub-icon { font-size: 22px; color: #a5f3fc; position: absolute; bottom: 20px; right: 25px; filter: drop-shadow(0 0 5px rgba(165, 243, 252, 0.5)); }\n        .vis-netlinking i.main-icon { font-size: 42px; color: #60a5fa; position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); filter: drop-shadow(0 0 12px rgba(96, 165, 250, 0.5)); }\n        .vis-netlinking-dot { position: absolute; width: 8px; height: 8px; background: #fff; border-radius: 50%; box-shadow: 0 0 10px #fff; }\n        .vis-netlinking-dot.d1 { top: 30px; left: 40px; }\n        .vis-netlinking-dot.d2 { bottom: 30px; right: 40px; }\n        .vis-reporting i.main-icon { font-size: 40px; color: #22c55e; position: absolute; bottom: 30px; left: 40px; filter: drop-shadow(0 0 10px rgba(34, 197, 94, 0.4)); }\n        .vis-reporting i.sub-icon { font-size: 26px; color: #fbbf24; position: absolute; top: 30px; right: 40px; background: rgba(251, 191, 36, 0.1); border-radius: 50%; padding: 8px; border: 1px solid rgba(251, 191, 36, 0.3); }\n\n        .astrak-consultant { background: #fff; border-radius: 24px; padding: 45px; margin-bottom: 100px; box-shadow: 0 10px 40px rgba(0, 0, 0, 0.06); display: flex; align-items: center; gap: 40px; border: 1px solid rgba(15, 15, 61, 0.08); }\n        .astrak-consultant-photo { width: 140px; height: 140px; border-radius: 50%; background: linear-gradient(135deg, #5ae7de, #FFEF5E); padding: 4px; flex-shrink: 0; }\n        img.astrak-consultant-photo-inner { width: 100%; height: 100%; border-radius: 50%; object-fit: cover; display: block; }\n        .astrak-consultant-info { flex: 1; }\n        .astrak-consultant-name { font-size: 24px; font-weight: 800; color: #0F0F3D; margin-bottom: 6px; }\n        .astrak-consultant-badge { display: inline-block; background: #0F0F3D; color: #FFEF5E; font-size: 12px; font-weight: 700; padding: 5px 14px; border-radius: 50px; margin-bottom: 15px; text-transform: uppercase; letter-spacing: 0.5px; }\n        .astrak-consultant-desc { font-size: 15px; line-height: 1.7; color: #374151; margin-bottom: 20px; }\n        .astrak-consultant-link { display: inline-flex; align-items: center; gap: 8px; color: #0F0F3D; font-weight: 700; font-size: 14px; text-decoration: none; padding: 10px 20px; border-radius: 50px; border: 2px solid #0F0F3D; transition: all 0.2s ease; }\n        .astrak-consultant-link:hover { background: #0F0F3D; color: #FFEF5E; 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position: absolute; top: -50%; right: -20%; width: 400px; height: 400px; background: radial-gradient(circle, rgba(90, 231, 222, 0.08) 0%, transparent 70%); pointer-events: none; }\n        .astrak-case-label { color: #FFEF5E; font-size: 12px; font-weight: 800; text-transform: uppercase; letter-spacing: 1.5px; margin-bottom: 10px; display: block; }\n        .astrak-case-client { font-size: 28px; font-weight: 800; color: #fff; margin-bottom: 25px; }\n        .astrak-case-desc { font-size: 15px; line-height: 1.7; color: rgba(255,255,255,0.85); margin-bottom: 30px; max-width: 700px; }\n        .astrak-case-metrics { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-bottom: 30px; }\n        .astrak-case-metric { background: rgba(255,255,255,0.05); border-radius: 12px; padding: 20px; text-align: center; border: 1px solid rgba(255,255,255,0.08); }\n        .astrak-case-metric-value { font-size: 28px; font-weight: 800; color: #FFEF5E; margin-bottom: 5px; }\n        .astrak-case-metric-label { font-size: 12px; color: rgba(255,255,255,0.6); text-transform: uppercase; letter-spacing: 0.5px; }\n        .astrak-case-tags { display: flex; flex-wrap: wrap; gap: 10px; margin-bottom: 25px; }\n        .astrak-case-tag { background: rgba(255,255,255,0.08); border: 1px solid rgba(255,255,255,0.12); border-radius: 50px; padding: 8px 18px; font-size: 13px; color: rgba(255,255,255,0.8); }\n        .astrak-case-expert { font-size: 13px; color: rgba(255,255,255,0.5); display: flex; align-items: center; gap: 8px; }\n        .astrak-case-expert i { color: #FFEF5E; }\n\n        .astrak-faq-title { text-align: center; font-size: 32px; font-weight: 800; color: #0F0F3D; margin-bottom: 50px; }\n        .astrak-faq-container { max-width: 900px; margin: 0 auto 100px auto; width: 100%; }\n        .astrak-faq-item { background: linear-gradient(135deg, #0F0F3D 0%, #1a1a4d 100%); border-radius: 12px; margin-bottom: 15px; overflow: hidden; box-shadow: 0 5px 15px rgba(15, 15, 61, 0.1); transition: all 0.3s ease; }\n        .astrak-faq-question { padding: 25px 30px; cursor: pointer; list-style: none; display: flex; justify-content: space-between; align-items: center; font-weight: 600; font-size: 17px; color: #fff; }\n        .astrak-faq-question::-webkit-details-marker { display: none; }\n        .astrak-faq-icon { width: 30px; height: 30px; background: #FFEF5E; border-radius: 50%; display: flex; align-items: center; justify-content: center; color: #0F0F3D; font-size: 16px; font-weight: bold; flex-shrink: 0; margin-left: 20px; transition: transform 0.3s ease; }\n        .astrak-faq-item[open] .astrak-faq-icon { transform: rotate(45deg); }\n        .astrak-faq-item[open] { background: linear-gradient(135deg, #0F0F3D 0%, #111140 100%); }\n        .astrak-faq-answer { padding: 0 30px 30px 30px; font-size: 15px; line-height: 1.7; color: rgba(255, 255, 255, 0.85); font-weight: 400; }\n        .astrak-faq-answer p { margin-bottom: 15px; }\n        .astrak-faq-answer ul { list-style: disc; margin-left: 20px; margin-bottom: 15px; }\n\n        @media (max-width: 900px) {\n            .astrak-pillar-grid { grid-template-columns: repeat(2, 1fr); }\n            .astrak-advantages-grid { grid-template-columns: repeat(2, 1fr); }\n            .astrak-case-metrics { grid-template-columns: repeat(2, 1fr); }\n        }\n        @media (max-width: 768px) {\n            .astrak-nl-wrapper { padding: 30px 4px; }\n            .astrak-nl-specific-card { padding: 40px 20px; }\n            .astrak-nl-specific-card h2.astrak-nl-card-title { font-size: 26px !important; }\n            .astrak-nl-logo-item { font-size: 20px; margin: 0 20px; }\n            .astrak-content-intro { margin-bottom: 60px; }\n            .astrak-content-text { text-align: left; }\n            .astrak-section-title { font-size: 24px; }\n            .astrak-seo-explained { padding: 0 10px; }\n            .astrak-seo-explained-text { text-align: left; }\n            .astrak-why-section { padding: 0 10px; }\n            .astrak-why-text { text-align: left; }\n            .astrak-pillar-grid { grid-template-columns: 1fr; gap: 15px; }\n            .astrak-advantages-grid { grid-template-columns: 1fr; gap: 15px; }\n            .astrak-alert-container { padding: 30px 20px; }\n            .astrak-blocked-title { font-size: 22px; flex-direction: column; gap: 10px; }\n            .astrak-blocked-list { grid-template-columns: 1fr; gap: 15px; }\n            .astrak-blocked-list li { padding: 15px 15px 15px 45px; font-size: 14px; }\n            .astrak-process-card { flex-direction: column; text-align: left; padding: 30px 20px; gap: 25px; }\n            .astrak-process-visual { width: 100%; height: 100px; }\n            .astrak-process-h3 { font-size: 18px; }\n            .astrak-consultant { flex-direction: column; text-align: center; padding: 35px 25px; }\n            .astrak-consultant-photo { width: 110px; height: 110px; }\n            .astrak-consultant-desc { text-align: left; }\n            .astrak-linkedin-grid { grid-template-columns: 1fr; }\n            .astrak-linkedin-grid iframe { height: 400px; }\n            .astrak-linkedin-title { font-size: 22px; }\n            .astrak-case-study { padding: 35px 25px; }\n            .astrak-case-client { font-size: 22px; }\n            .astrak-case-metrics { grid-template-columns: 1fr; }\n            .astrak-case-tags { gap: 8px; }\n            .astrak-faq-title { font-size: 24px; margin-bottom: 30px; }\n            .astrak-faq-question { padding: 20px; font-size: 15px; }\n            .astrak-faq-answer { padding: 0 20px 20px 20px; font-size: 14px; }\n        }\n    <\/style>\n    \n\n    <div class=\"astrak-nl-container\">\n\n        <div class=\"astrak-content-intro\">\n            <div class=\"astrak-content-text\">\n                <p>\n                    ChatGPT est devenu un lieu de recherche. Vos clients y comparent des prestataires, des produits et des prix avant de d\u00e9cider. Depuis 2026, OpenAI y affiche de la publicit\u00e9 : des annonces signal\u00e9es comme sponsoris\u00e9es, plac\u00e9es sous la r\u00e9ponse, et <span class=\"astrak-highlight-marker\">choisies selon le sujet de la conversation<\/span>.\n                <\/p>\n                <p>\n                    C&rsquo;est un canal neuf. Peu d&rsquo;annonceurs y sont, et les outils \u00e9voluent tous les mois. C&rsquo;est aussi un canal facile \u00e0 mal d\u00e9marrer : une seule annonce qui renvoie vers la page d&rsquo;accueil, une conversion mal remont\u00e9e, une campagne qui ach\u00e8te des clics sans jamais apprendre ce qui produit une demande.\n                <\/p>\n                <p>\n                    Notre gestion ChatGPT Ads part donc de la mesure. On v\u00e9rifie le <a href=\"https:\/\/astrak.agency\/agence-tracking-google-analytics\/\" class=\"astrak-inline-link\">suivi de vos conversions<\/a> avant de lancer, puis on construit les campagnes page par page et on les optimise chaque semaine. Astrak utilise ChatGPT Ads pour sa propre acquisition : <span class=\"astrak-highlight-marker\">ce qu&rsquo;on vous recommande, on le teste d&rsquo;abord sur notre compte<\/span>.\n                <\/p>\n            <\/div>\n        <\/div>\n\n\n        <h2 class=\"astrak-section-title\">Comment fonctionne ChatGPT Ads ?<\/h2>\n        <p class=\"astrak-section-subtitle\">ChatGPT Ads est la r\u00e9gie publicitaire d&rsquo;OpenAI : vous payez pour qu&rsquo;une annonce apparaisse sous les r\u00e9ponses de ChatGPT, quand la conversation porte sur votre sujet.<\/p>\n\n        <div class=\"astrak-seo-explained\">\n            <p class=\"astrak-seo-explained-text\">\n                L&rsquo;annonce est <strong>s\u00e9par\u00e9e de la r\u00e9ponse<\/strong> et marqu\u00e9e comme sponsoris\u00e9e. Selon les principes publi\u00e9s par OpenAI, la publicit\u00e9 n&rsquo;influence pas les r\u00e9ponses de ChatGPT. \u00catre visible dans la r\u00e9ponse elle-m\u00eame rel\u00e8ve d&rsquo;un autre travail : le <a href=\"https:\/\/astrak.agency\/agence-geo\/\" class=\"astrak-inline-link\">GEO<\/a>.\n            <\/p>\n            <p class=\"astrak-seo-explained-text\">\n                Le ciblage ne repose pas sur une liste de mots-cl\u00e9s comme sur Google. Il repose sur le <strong>contexte de la conversation<\/strong>. D&rsquo;o\u00f9 l&rsquo;importance d&rsquo;une annonce par th\u00e8me : son titre, sa description et sa page d&rsquo;arriv\u00e9e doivent dire la m\u00eame chose pour \u00eatre associ\u00e9s aux bonnes questions.\n            <\/p>\n            <p class=\"astrak-seo-explained-text\">\n                Les annonces sont vues par les utilisateurs adultes connect\u00e9s des offres gratuite et Go. OpenAI exclut certains sujets, comme la sant\u00e9 ou la politique. L&rsquo;achat se fait <strong>au clic ou \u00e0 l&rsquo;impression<\/strong>, depuis l&rsquo;Ads Manager d&rsquo;OpenAI, et la mesure passe par un pixel, une API de conversions et des UTM.\n            <\/p>\n        <\/div>\n\n        <h2 class=\"astrak-section-title\" style=\"margin-top: 20px;\">Ce que couvre notre gestion ChatGPT Ads<\/h2>\n\n        <div class=\"astrak-pillar-grid\">\n            <div class=\"astrak-pillar-card\">\n                <div class=\"astrak-pillar-icon\"><i class=\"fa-solid fa-magnifying-glass-dollar\"><\/i><\/div>\n                <h3 class=\"astrak-pillar-h3\">Ouverture et param\u00e9trage du compte<\/h3>\n                <p class=\"astrak-pillar-desc\">Compte Ads Manager \u00e0 votre nom, pixel install\u00e9, conversions d\u00e9finies et test\u00e9es avant le lancement.<\/p>\n            <\/div>\n            <div class=\"astrak-pillar-card\">\n                <div class=\"astrak-pillar-icon\"><i class=\"fa-solid fa-wand-magic-sparkles\"><\/i><\/div>\n                <h3 class=\"astrak-pillar-h3\">Une annonce par page<\/h3>\n                <p class=\"astrak-pillar-desc\">Une annonce par offre ou par th\u00e8me, chacune reli\u00e9e \u00e0 la page qui en parle. Pas d&rsquo;annonce g\u00e9n\u00e9rique vers la page d&rsquo;accueil.<\/p>\n            <\/div>\n            <div class=\"astrak-pillar-card\">\n                <div class=\"astrak-pillar-icon\"><i class=\"fa-solid fa-cart-shopping\"><\/i><\/div>\n                <h3 class=\"astrak-pillar-h3\">Campagnes au clic et \u00e0 la conversion<\/h3>\n                <p class=\"astrak-pillar-desc\">Une campagne au clic pour le volume et les donn\u00e9es, une campagne optimis\u00e9e sur les demandes quand le suivi le permet.<\/p>\n            <\/div>\n            <div class=\"astrak-pillar-card\">\n                <div class=\"astrak-pillar-icon\"><i class=\"fa-solid fa-key\"><\/i><\/div>\n                <h3 class=\"astrak-pillar-h3\">Annonces et composants<\/h3>\n                <p class=\"astrak-pillar-desc\">Titres, descriptions et visuels r\u00e9dig\u00e9s et test\u00e9s, avec beaucoup de variantes pour laisser l&rsquo;algorithme choisir.<\/p>\n            <\/div>\n            <div class=\"astrak-pillar-card\">\n                <div class=\"astrak-pillar-icon\"><i class=\"fa-solid fa-rectangle-ad\"><\/i><\/div>\n                <h3 class=\"astrak-pillar-h3\">Pages de destination<\/h3>\n                <p class=\"astrak-pillar-desc\">Recommandations sur les pages d&rsquo;arriv\u00e9e pour que la promesse de l&rsquo;annonce se retrouve sur la page, et que la demande soit facile \u00e0 faire.<\/p>\n            <\/div>\n            <div class=\"astrak-pillar-card\">\n                <div class=\"astrak-pillar-icon\"><i class=\"fa-solid fa-bullseye\"><\/i><\/div>\n                <h3 class=\"astrak-pillar-h3\">Suivi des conversions<\/h3>\n                <p class=\"astrak-pillar-desc\">Pixel, API de conversions et UTM : chaque demande est rattach\u00e9e \u00e0 sa campagne, jusque dans votre CRM.<\/p>\n            <\/div>\n        <\/div>\n\n        <div class=\"astrak-alert-container\">\n            <h2 class=\"astrak-blocked-title\">\n                <i class=\"fa-solid fa-triangle-exclamation astrak-title-icon\"><\/i>\n                Votre budget ChatGPT Ads fuit si&#8230;\n            <\/h2>\n            <ul class=\"astrak-blocked-list\">\n                <li><i class=\"fa-solid fa-magnifying-glass astrak-li-icon\"><\/i> Toutes vos annonces renvoient vers votre page d&rsquo;accueil<\/li>\n                <li><i class=\"fa-solid fa-ban astrak-li-icon\"><\/i> Vous avez une seule annonce pour toutes vos offres<\/li>\n                <li><i class=\"fa-solid fa-hand-pointer astrak-li-icon\"><\/i> Personne ne sait combien de demandes viennent vraiment de ChatGPT Ads<\/li>\n                <li><i class=\"fa-solid fa-copyright astrak-li-icon\"><\/i> Le pixel compte des conversions que votre CRM ne retrouve pas<\/li>\n                <li><i class=\"fa-solid fa-house astrak-li-icon\"><\/i> Votre prise de rendez-vous ne remonte pas comme une conversion<\/li>\n                <li><i class=\"fa-solid fa-robot astrak-li-icon\"><\/i> Vous diffusez dans des pays o\u00f9 vous ne vendez pas<\/li>\n                <li><i class=\"fa-solid fa-code-compare astrak-li-icon\"><\/i> Vous jugez la campagne sur ses trois premiers jours<\/li>\n                <li><i class=\"fa-solid fa-lock astrak-li-icon\"><\/i> Vous n&rsquo;avez pas d&rsquo;acc\u00e8s administrateur \u00e0 votre propre compte<\/li>\n            <\/ul>\n        <\/div>\n\n\n        <h2 class=\"astrak-section-title\">Pourquoi confier ChatGPT Ads \u00e0 une agence SEO et GEO ?<\/h2>\n        <p class=\"astrak-section-subtitle\">Parce que la publicit\u00e9 et la visibilit\u00e9 naturelle se jouent sur les m\u00eames conversations, et qu&rsquo;il vaut mieux les piloter ensemble.<\/p>\n\n        <div class=\"astrak-why-section\">\n            <p class=\"astrak-why-text\">\n                Sur une m\u00eame question, votre marque peut appara\u00eetre deux fois : cit\u00e9e dans la r\u00e9ponse de ChatGPT, et dans l&rsquo;annonce plac\u00e9e dessous. Le premier levier rel\u00e8ve du GEO, le second de la publicit\u00e9. Nous suivons les deux. On sait <strong>sur quelles questions votre marque est d\u00e9j\u00e0 cit\u00e9e<\/strong>, et o\u00f9 l&rsquo;annonce est le seul moyen d&rsquo;\u00eatre pr\u00e9sent.\n            <\/p>\n            <p class=\"astrak-why-text\">\n                Le croisement fonctionne aussi dans l&rsquo;autre sens. Une campagne ChatGPT Ads montre vite quels th\u00e8mes produisent des demandes. <span class=\"astrak-highlight-marker\">Ces th\u00e8mes deviennent des priorit\u00e9s de contenu<\/span> pour le SEO et le GEO, et les pages que nous \u00e9crivons servent aussi de pages d&rsquo;arriv\u00e9e.\n            <\/p>\n            <p class=\"astrak-why-text\">\n                Enfin, nous venons de la mesure. Nos consultants passent leurs journ\u00e9es dans Google Analytics, la Search Console et les outils de suivi des IA. Sur un canal aussi jeune, cette exigence compte double : sans conversion fiable, impossible de savoir si la campagne rapporte.\n            <\/p>\n            <p class=\"astrak-why-text\">\n                Vos campagnes ChatGPT Ads sont pilot\u00e9es par <a href=\"https:\/\/astrak.agency\/equipe\/matthew-gehin\/\" class=\"astrak-inline-link\">Matthew Gehin<\/a>, consultant SEO et SEA chez Astrak. R\u00e9f\u00e9renceur depuis 2015, il a mis en place le suivi des conversions ChatGPT Ads d&rsquo;Astrak. Si vous faites aussi de la publicit\u00e9 sur Google, il pilote les deux r\u00e9gies ensemble : voir notre <a href=\"https:\/\/astrak.agency\/agence-google-ads\/\" class=\"astrak-inline-link\">agence Google Ads<\/a>.\n            <\/p>\n        <\/div>\n\n\n        <h2 class=\"astrak-section-title\">Les avantages d&rsquo;une gestion pilot\u00e9e par la donn\u00e9e<\/h2>\n\n        <div class=\"astrak-advantages-grid\">\n            <div class=\"astrak-advantage-card\">\n                <div class=\"astrak-advantage-icon\"><i class=\"fa-solid fa-bolt\"><\/i><\/div>\n                <h3 class=\"astrak-advantage-h3\">Un canal encore peu disput\u00e9<\/h3>\n                <p class=\"astrak-advantage-desc\">Peu d&rsquo;annonceurs sont pr\u00e9sents sur ChatGPT. C&rsquo;est le moment de prendre la place et d&rsquo;apprendre avant vos concurrents.<\/p>\n            <\/div>\n            <div class=\"astrak-advantage-card\">\n                <div class=\"astrak-advantage-icon\"><i class=\"fa-solid fa-filter-circle-dollar\"><\/i><\/div>\n                <h3 class=\"astrak-advantage-h3\">Des demandes m\u00fbres<\/h3>\n                <p class=\"astrak-advantage-desc\">Vos annonces apparaissent quand un utilisateur compare, se renseigne ou cherche un prestataire.<\/p>\n            <\/div>\n            <div class=\"astrak-advantage-card\">\n                <div class=\"astrak-advantage-icon\"><i class=\"fa-solid fa-arrows-left-right\"><\/i><\/div>\n                <h3 class=\"astrak-advantage-h3\">SEO, GEO et Ads align\u00e9s<\/h3>\n                <p class=\"astrak-advantage-desc\">Les donn\u00e9es de vos campagnes nourrissent votre strat\u00e9gie de contenu, et votre pr\u00e9sence dans les r\u00e9ponses des IA guide vos budgets.<\/p>\n            <\/div>\n            <div class=\"astrak-advantage-card\">\n                <div class=\"astrak-advantage-icon\"><i class=\"fa-solid fa-flask\"><\/i><\/div>\n                <h3 class=\"astrak-advantage-h3\">Des tests rapides<\/h3>\n                <p class=\"astrak-advantage-desc\">Messages, offres et pages test\u00e9s en quelques semaines.<\/p>\n            <\/div>\n            <div class=\"astrak-advantage-card\">\n                <div class=\"astrak-advantage-icon\"><i class=\"fa-solid fa-chart-line\"><\/i><\/div>\n                <h3 class=\"astrak-advantage-h3\">Une rentabilit\u00e9 mesur\u00e9e<\/h3>\n                <p class=\"astrak-advantage-desc\">Un reporting en co\u00fbt par demande et en chiffre d&rsquo;affaires, pas en impressions.<\/p>\n            <\/div>\n            <div class=\"astrak-advantage-card\">\n                <div class=\"astrak-advantage-icon\"><i class=\"fa-solid fa-user-gear\"><\/i><\/div>\n                <h3 class=\"astrak-advantage-h3\">Un compte qui vous appartient<\/h3>\n                <p class=\"astrak-advantage-desc\">Vos campagnes, votre historique et vos donn\u00e9es restent sur votre compte, transmissibles \u00e0 tout moment.<\/p>\n            <\/div>\n        <\/div>\n\n\n        <h2 class=\"astrak-process-title\">Comment Astrak g\u00e8re vos campagnes ChatGPT Ads<\/h2>\n\n        <div class=\"astrak-process-container\">\n            <div class=\"astrak-process-card\">\n                <div class=\"astrak-process-content\">\n                    <h3 class=\"astrak-process-h3\">1. Audit de la mesure et des pages<\/h3>\n                    <p class=\"astrak-process-desc\">On v\u00e9rifie que votre site mesure une vraie demande : formulaire, prise de rendez-vous, appel. On rep\u00e8re les pages qui peuvent servir de pages d&rsquo;arriv\u00e9e, et celles qui manquent.<\/p>\n                <\/div>\n                <div class=\"astrak-process-visual vis-local-audit\">\n                    <i class=\"fa-solid fa-magnifying-glass-dollar main-icon\"><\/i>\n                    <i class=\"fa-solid fa-crosshairs sub-icon\"><\/i>\n                <\/div>\n            <\/div>\n            <div class=\"astrak-process-card\">\n                <div class=\"astrak-process-content\">\n                    <h3 class=\"astrak-process-h3\">2. Strat\u00e9gie et structure<\/h3>\n                    <p class=\"astrak-process-desc\">On d\u00e9finit ce qui compte comme une conversion et ce qu&rsquo;elle vaut, les th\u00e8mes \u00e0 couvrir, les pays \u00e0 cibler et \u00e0 exclure, et la r\u00e9partition entre campagne au clic et campagne \u00e0 la conversion.<\/p>\n                <\/div>\n                <div class=\"astrak-process-visual vis-keywords\">\n                    <div class=\"vis-keywords-bg\"><\/div>\n                    <i class=\"fa-solid fa-sitemap main-icon\"><\/i>\n                    <i class=\"fa-solid fa-key sub-icon\"><\/i>\n                <\/div>\n            <\/div>\n            <div class=\"astrak-process-card\">\n                <div class=\"astrak-process-content\">\n                    <h3 class=\"astrak-process-h3\">3. Annonces, pages et lancement<\/h3>\n                    <p class=\"astrak-process-desc\">On r\u00e9dige une annonce par th\u00e8me, avec ses composants, et on v\u00e9rifie la coh\u00e9rence avec chaque page d&rsquo;arriv\u00e9e. Les campagnes sont lanc\u00e9es avec des budgets ma\u00eetris\u00e9s.<\/p>\n                <\/div>\n                <div class=\"astrak-process-visual vis-gbp\">\n                    <i class=\"fa-solid fa-rectangle-ad main-icon\"><\/i>\n                    <i class=\"fa-solid fa-rocket sub-icon\"><\/i>\n                <\/div>\n            <\/div>\n            <div class=\"astrak-process-card\">\n                <div class=\"astrak-process-content\">\n                    <h3 class=\"astrak-process-h3\">4. Optimisation continue<\/h3>\n                    <p class=\"astrak-process-desc\">Chaque semaine, on relit les r\u00e9sultats par annonce et par page, on ajuste les budgets, on ajoute des composants et on \u00e9carte ce qui ne produit pas de demande.<\/p>\n                <\/div>\n                <div class=\"astrak-process-visual vis-content\">\n                    <i class=\"fa-solid fa-sliders main-icon\"><\/i>\n                    <i class=\"fa-solid fa-arrows-rotate sub-icon\"><\/i>\n                <\/div>\n            <\/div>\n            <div class=\"astrak-process-card\">\n                <div class=\"astrak-process-content\">\n                    <h3 class=\"astrak-process-h3\">5. Reporting et arbitrages<\/h3>\n                    <p class=\"astrak-process-desc\">Chaque mois, vous recevez un reporting clair : d\u00e9penses, demandes, co\u00fbt par demande, chiffre d&rsquo;affaires quand il est mesur\u00e9. On le lit avec vos r\u00e9sultats SEO et GEO pour d\u00e9cider ensemble o\u00f9 investir.<\/p>\n                <\/div>\n                <div class=\"astrak-process-visual vis-reporting\">\n                    <i class=\"fa-solid fa-chart-line main-icon\"><\/i>\n                    <i class=\"fa-solid fa-coins sub-icon\"><\/i>\n                <\/div>\n            <\/div>\n        <\/div>\n\n    <\/div>\n\n<h2 class=\"astrak-faq-title\">FAQ &#8211; ChatGPT Ads avec Astrak<\/h2>\n    <div class=\"astrak-faq-container\">\n        <details class=\"astrak-faq-item\" open>\n            <summary class=\"astrak-faq-question\">Quel budget pr\u00e9voir pour ChatGPT Ads ?<div class=\"astrak-faq-icon\"><i class=\"fa-solid fa-plus\"><\/i><\/div><\/summary>\n            <div class=\"astrak-faq-answer\">\n                <p>Il d\u00e9pend de votre secteur, de vos offres et du nombre de th\u00e8mes \u00e0 couvrir. Le canal est jeune : on d\u00e9marre avec un budget de test, on mesure le co\u00fbt par demande, puis on augmente l\u00e0 o\u00f9 \u00e7a rapporte.<\/p>\n            <\/div>\n        <\/details>\n        <details class=\"astrak-faq-item\">\n            <summary class=\"astrak-faq-question\">Le budget publicitaire est-il compris dans vos honoraires ?<div class=\"astrak-faq-icon\"><i class=\"fa-solid fa-plus\"><\/i><\/div><\/summary>\n            <div class=\"astrak-faq-answer\">\n                <p>Non. Le budget m\u00e9dia est r\u00e9gl\u00e9 directement \u00e0 OpenAI, sur votre propre compte. Nos honoraires r\u00e9mun\u00e8rent la strat\u00e9gie, la gestion et l&rsquo;optimisation des campagnes, et sont fix\u00e9s apr\u00e8s un premier \u00e9change sur votre situation.<\/p>\n            <\/div>\n        <\/details>\n        <details class=\"astrak-faq-item\">\n            <summary class=\"astrak-faq-question\">En combien de temps voit-on des r\u00e9sultats ?<div class=\"astrak-faq-icon\"><i class=\"fa-solid fa-plus\"><\/i><\/div><\/summary>\n            <div class=\"astrak-faq-answer\">\n                <p>Les annonces diffusent d\u00e8s leur validation. Une campagne a ensuite besoin de plusieurs semaines et d&rsquo;un volume de conversions suffisant pour se stabiliser. On la juge sur la dur\u00e9e, pas sur ses premiers jours.<\/p>\n            <\/div>\n        <\/details>\n        <details class=\"astrak-faq-item\">\n            <summary class=\"astrak-faq-question\">Une annonce sur ChatGPT change-t-elle ce que ChatGPT dit de ma marque ?<div class=\"astrak-faq-icon\"><i class=\"fa-solid fa-plus\"><\/i><\/div><\/summary>\n            <div class=\"astrak-faq-answer\">\n                <p>Non. Selon OpenAI, la publicit\u00e9 n&rsquo;influence pas les r\u00e9ponses. Pour \u00eatre cit\u00e9 dans les r\u00e9ponses, il faut travailler votre visibilit\u00e9 naturelle dans les IA : c&rsquo;est le r\u00f4le du GEO. Et pour capter les recherches par mots-cl\u00e9s sur Google, Matthew pilote aussi vos campagnes Google Ads.<\/p>\n            <\/div>\n        <\/details>\n        <details class=\"astrak-faq-item\">\n            <summary class=\"astrak-faq-question\">Qui est propri\u00e9taire du compte ChatGPT Ads ?<div class=\"astrak-faq-icon\"><i class=\"fa-solid fa-plus\"><\/i><\/div><\/summary>\n            <div class=\"astrak-faq-answer\">\n                <p>Vous. Les campagnes sont g\u00e9r\u00e9es sur votre compte, auquel nous acc\u00e9dons avec vos autorisations. Si nous arr\u00eatons de travailler ensemble, vous gardez vos campagnes et votre historique.<\/p>\n            <\/div>\n        <\/details>\n    <\/div>\n\n    <div class=\"astrak-nl-specific-card\" style=\"margin-top: 40px;\">\n        <h2 class=\"astrak-nl-card-title\" style=\"margin-bottom: 20px !important;\">\n            Pr\u00eat \u00e0 \u00eatre visible<br>sur ChatGPT ?\n        <\/h2>\n        <p class=\"astrak-nl-card-desc\" style=\"margin-bottom: 40px;\">\n            Parlons de votre lancement sur ChatGPT Ads, ou de vos campagnes actuelles.\n        <\/p>\n        <a href=\"https:\/\/astrak.agency\/contact\/\" class=\"astrak-nl-card-btn\">Prendre rendez-vous<\/a>\n    <\/div>\n\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Agence ChatGPT Ads Vos annonces au moment o\u00f9 vos clients posent la question. Astrak lance et pilote vos campagnes ChatGPT Ads avec la m\u00eame exigence que votre SEO : un suivi des conversions v\u00e9rifi\u00e9 avant le premier euro d\u00e9pens\u00e9, une annonce par offre, et un reporting qui parle en demandes et en chiffre d&rsquo;affaires. Prendre &#8230; <a title=\"ChatGPT Ads Agency\" class=\"read-more\" href=\"https:\/\/astrak.agency\/en\/agence-chatgpt-ads\/\" aria-label=\"Read more about Agence ChatGPT Ads\">Read more<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"class_list":["post-49230","page","type-page","status-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Agence ChatGPT Ads - Astrak<\/title>\n<meta name=\"description\" content=\"Astrak lance et pilote vos campagnes ChatGPT Ads : ciblage par conversation, une annonce par page, suivi des conversions v\u00e9rifi\u00e9 avant le premier euro. Agence SEO, GEO et Ads.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/astrak.agency\/en\/chatgpt-ads-agency\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agence ChatGPT Ads - Astrak\" \/>\n<meta property=\"og:description\" content=\"Astrak lance et pilote vos campagnes ChatGPT Ads : ciblage par conversation, une annonce par page, suivi des conversions v\u00e9rifi\u00e9 avant le premier euro. 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