Best casino SEO agency: our top 10 agencies in France in 2026

Onze is a SEO agency GEO founded in 2024 that employs only senior consultants, with a maximum of six clients per consultant. It does not publish pages or case studies dedicated to betting, poker, or casinos. Its netlinking offering is based on Link-Finder, a tool developed by one of its cofounders that analyzes more than 400,000 sites and compares the prices of more than thirty platforms. The agency says it does not take any commission on links and provides a tracking sheet with each link, its price, and its invoice.

Half of its projects have an international dimension: its consultants work in French, English, Spanish, Italian and German, and it cites Superprof, present in more than 35 countries. For an operator or affiliate, these two bricks cover part of the need, without the experience of regulated markets. The rates are public: €650 per day, and an audit starting at €975.

ProStar SEO is a Quebec-based agency founded by Éric St-Cyr, whose first website dates back to 2019. It specializes in sectors where paid advertising is restricted: casinos, cannabis, and crypto. It claims more than 600 clients and sells its mandates on a monthly basis, with a thirty-day notice period. Its French brand, Agence SEO Paris, publishes a casino page that begins with the right: only poker and sports and horse racing betting are licensed in France, and the agency says it refuses to promote an unauthorized casino to French players.

She works for operators as well as affiliates in markets where their license is valid (ANJ, MGA, UKGC, Ontario, Belgium, Switzerland); she signs a confidentiality agreement if requested and measures SEO based on first deposits. Her case study concerns a regulated casino platform in Belgium, which was developed in French, Dutch and English for twelve months: from 574 to 3,446 keywords positioned, and +226 % traffic over three months compared year-over-year.

SEO Montreal is a Montreal-based SEO agency led by Raphaël Larouche-Audette, which claims to have more than 500 clients across more than 25 sectors and works in French and English in Quebec, Canada, France and the United States. Its casino page, published in September 2026, targets online casinos, sports betting sites, poker rooms, affiliates and land-based casinos, with six focus areas: game catalog, keywords by market, content, links, brand protection and visibility in AI.

It recalls the rules of each territory, such as the Ontario standard that since February 2024 prohibits online gaming ads featuring athletes, and specifies that for an affiliate, it only refers to operators with a license in the relevant region. The price is displayed: a casino SEO mandate usually starts at between 3,000 and 4,000 $ per month, exceeding 10,000 $ for several markets, with a thirty-day notice period.

Ocere is a British agency based in Cheltenham that specialises in obtaining links through editorial outreach and in content production. It says it has been working with iGaming clients for more than ten years. It cites Betway, Unibet, 888, 32Red, NetBet, PokerStars, Ladbrokes and William Hill as among the brands it has worked with, and covers sports betting, including horse racing, e-sports, slot machines, table games and poker.

Its list of markets includes France, in French, and Belgium, in French and Dutch, alongside the Nordic countries and Latin America. The agency recommends five to twenty quality links per month, announces their publication within ten to twenty-one days, and says it obtains its links through editorial solicitation. Its rates are market-driven and not published.

UniK SEO is a Lisbon-based SEO agency that works in English, French, Portuguese and Spanish and says it has been in business for more than ten years. It claims to have more than 200 clients and about twenty case studies, and has members of its team who come from the affiliate industry. Its casino page, published in 2025, targets online casinos, sports betting brands and affiliates, using a four-pronged approach: content, keywords, links and technical SEO.

The agency distinguishes affiliate marketing, focused on long-term results, from operator marketing, focused on brands and products, and forecasts three to six months for initial gains. It says it will be present at the iGB Affiliate conferences in London and Barcelona. Its case study highlights Bitvavo, a cryptocurrency platform, and not a gaming company. No pricing is provided.

AWISEE was founded in 2018 from a first netlinking mission led by its founder, Gustavo Andersson, and currently has more than twenty specialists in remote work. It combines netlinking, SEO, digital press relations and influencer marketing, and presents iGaming, crypto and SaaS as its specialties. Among its clients are Betway, GetSmarter, Universal Robots and Surfshark. It publishes pages in French for the referencing of casinos, iGaming and sports betting.

These pages describe an approach centered on links: analysis of competition, keyword research, content strategy, and links from high-traffic sites. Its English iGaming page adds the writing of casino and bookmaker reviews and the localization of content, and specifies that the agency does not manage paid campaigns. No pricing is published.

SEO Hackers is a Paris-based agency founded in 2012 by Paul Sanches and Mathieu Gheerbrant, both in the field of SEO since 2006. The agency brings together nine senior consultants. Paul Sanches specializes in linkbuilding and trains in advanced link acquisition techniques; Mathieu Gheerbrant cites iGaming France, alongside SMX France and SEO Camp, among his interventions.

For an online gaming site, two of its in-house tools are useful: Kill Duplicate, which detects copied content and sends withdrawal requests, and Score.Domains, which evaluates domain names. However, the agency does not publish any pages or case studies dedicated to the casino.

Panda SEO is a Lyon-based natural referencing agency that has been active since 2018 and offers audit services, content creation, technical SEO, and support for white-label agencies. Its page dedicated to casinos, poker, and sports betting, published in November 2018, presents an offering of netlinking and referencing that relies on a network of partners dedicated to gambling sites, complemented by audits and long-term content.

The agency explains that these sectors are among the most difficult to work with and says it prioritizes the quality of its partner sites. The page has not been updated since 2019, is not linked to the site’s menu, and does not cite any clients, cases, or regulators. The only published prices concern the white-label offering for agencies: €770, €1,400, and €2,200.

SEO.Casino says it has been dedicated exclusively to the SEO of online casinos and bookmakers since 2014. The agency, which has offices in Limassol and Kiev, boasts a team of 75 specialists, a presence in 23 countries and 30 languages, and covers casino, sports betting and e-sports, poker and lotteries. It measures its work in deposits and player lifetime value, and also offers brand protection in search results.

His cases are anonymous and not dated: a site whose traffic almost doubled in sixteen months after a Google update; a poker room that went from 40th place to the top 3 on its key queries; and a bookmaker that went from 27 to 150 keywords in the top 3. The markets listed are Eastern Europe, Asia, Latin America, and the United Kingdom. The price is based on an estimate.